The Greater Binghamton Chamber of Commerce is seeking a qualified individual for the role of Vice President for Tourism and Director of Visit Binghamton – an affiliate division of the Chamber. Visit Binghamton is the official tourism promotion agency for Broome County, NY. The VP is responsible for advancing the organization’s mission to promote Broome County as a premier destination for tourism economic development. The individual selected for this role will provide operational leadership and ensure the financial integrity of Visit Binghamton. This individual should also cultivate strong partnerships with the Chamber, Broome County, as well as several public and private stakeholders. This position requires a balance of strategic planning, community engagement, organizational leadership and fiscal stewardship in a highly visible public-facing role. The position reports to the President & CEO of the Greater Binghamton Chamber of Commerce.
Essential Duties & Responsibilities:
Strategic Leadership & Organizational Management:
• Develop and execute long-term strategic plans aligned with Broome County and the Greater Binghamton Chamber of Commerce’s strategic objectives.
• Lead and oversee all operational functions of Visit Binghamton, including sales, marketing, finance, research and administration.
• Direct reports include Manager of Convention Sales, Manager of Sales & Social Media, and Manager, Binghamton Film Office.
• Build and maintain a high-performing team and organizational culture.
Financial Stewardship:
• Oversee development and execution of the annual operating budget.
• Ensure proper use of public and private funds with transparency and accountability.
• Administers contracts with the Broome County for County Occupancy Tax program and with the State of New York for the I Love NY Matching Funds program.
• Lead long-term financial planning and risk management.
Sales, Marketing & Destination Development:
• Direct the development and execution of integrated sales and marketing strategies as outlined in the annual Marketing Plan.
• Position Broome County as a competitive destination for conventions, sporting competitions, tourism and major events.
• Promote the economic impact of tourism to community leaders and stakeholders.
• Ensure data-driven decision-making through research and performance analytics.
• Participate in regional and statewide tourism initiatives when applicable and aligned with mission and objectives.
Community & Stakeholder Relations:
• Serve as the chief spokesperson and ambassador for Visit Binghamton.
• Maintain strong working relationships with New York State, Broome County, hospitality partners, business leaders and regional organizations.
• Advocate for tourism as a key economic driver.
• Foster collaboration across community partners to maximize impact.
Industry Leadership:
• Represent the Chamber vis a vis Visit Binghamton for state and national tourism.
• Monitor industry trends and adapt organizational strategy accordingly.
• Promote innovation and continuous improvement.
Qualifications:
• A bachelor’s degree from an accredited college or university.
• A minimum of five years of leadership experience.
• A minimum of five years of experience in destination marketing, hospitality, tourism or related economic development fields.
• Demonstrated success managing complex organizations and public-private partnerships.
Key Characteristics:
• Strategic leadership and vision.
• Financial and operational management.
• Political and community acumen.
• Executive communications skills
• Team development and performance management.
• Relationship builder
• Collaborative
• Authentic
• Creative & Innovative
• Charismatic
• Strong leader
• Transparent & Open
• Visible & Engaging
• Inspirational
Top Priorities:
• Foster & build relationships within the community with key stakeholders, including the Greater Binghamton Chamber of Commerce, elected officials, hoteliers, local business owners, and residents.
• Get to know Broome County and become a part of the community.
• Review & evaluate the existing organization, including getting to know the current team members, their roles, responsibilities, processes and metrics.
Salary & Benefits Salary Range: $85,000 – $95,000 annually
Benefits include Health, Vision & Dental Insurance, 401K plan, Flexible Spending Account, Paid Vacation & Sick Time.
The Greater Binghamton Chamber of Commerce is an Equal Opportunity Employer.
To apply for this position, please send your resume and cover letter addressed to:
Gabrielle Dean, Executive Assistant
Greater Binghamton Chamber of Commerce
FIVE South College Drive, Suite 201
Binghamton, NY 13905
gd@theagency-ny.com
About Greater Binghamton/Broome County, NY
Greater Binghamton and Broome County sit at the heart of New York's Southern Tier, where the Susquehanna and Chenango rivers converge and a rich industrial legacy has given way to a vibrant, evolving destination. Built by historic innovators and fueled by a new class of creative visionaries, the region is filled with rich history and unique experiences – including a thriving arts scene, a booming craft beverage culture, and a downtown undergoing genuine revitalization. Accessible in just under three hours from New York City, the area punches well above its weight as a meetings and events destination, offering excellent value alongside a genuinely welcoming community feel. The region's cultural and recreational assets are both distinctive and diverse. Greater Binghamton is known as the Carousel Capital of the World, featuring a unique collection of antique merry-go-rounds. The area is also home to Ross Park Zoo — one of the nation's oldest, dating to 1875 — anchors 90 acres of family-friendly attractions and Animal Adventure Park which features a walk-through zoo and a drive-through safari like nature preserve. On the events front, the community draws serious crowds: the annual Spiedie Fest & Balloon Rally brings more than 100,000 visitors each summer and LUMA, the largest projection fine arts festival in the United States, draws tens of thousands to downtown Binghamton each fall. Greater Binghamton is also home to the Binghamton Rumble Ponies, the Double A New York Mets affiliate and the DICK's Sporting Goods Open, part of the PGA Champions Tour, is the largest professional sporting event in Central New York. A great music scene rounds out a calendar that includes both indoor and outdoor music festivals. For the right leader, Greater Binghamton represents an exciting opportunity to shape the next chapter of a community that is deeply proud of where it comes from and energized about where it's going.
The Greater Binghamton Chamber of Commerce
